Amazon Now Piloting CPM Ads With Select Amazon Associates Publishers

#GNN Tech - #Amazon has launched a display ad network, in the form of Amazon CPM ads, to members of its online affiliates program, Amazon Associates. Select members of the program have recently been invited to test the new advertising option, which will feature both display ads from Amazon as well as other “high-quality” advertisers.

The program is currently in a pilot testing period – some of the Amazon Associates have seen the option appear in their online accounts, while others have not.

Dave Zatz, who runs the popular website, Zatznotfunny.com, was one of the first to be invited to join the program, and blogged about the details, explaining that he has been a member of Amazon Associates in order to post the occasional link to the site or tweet, in order to help generate revenue and endorse worthy products.

According to Amazon’s description of the new CPM ads, the ads are tailored to the user using Amazon’s personalization technology. You’ll be paid for each impression you serve, and you can specify a target CPM minimum. If Amazon can’t meet the CPM target, your ad request will then be “passed back” to your specified ad network.

Zatz tested the new feature for a couple of hours, and found that there were still some kinks to be worked out – there were a few periodic rendering issues where his logo didn’t show, or the ad font settings were inherited by other areas of a page, for example, he says. In addition, Amazon didn’t appear to honor his target CPM ($2).

Unlike Google AdSense, which is primarily pay-per-click, Amazon CPM Ads are impression-based, Zatz also notes in his blog post.

The ads are offered in a variety of formats, including 728×90, 300×250, 300×600, and 160×600, but Associates users are not able to block or choose which advertisers show up on their websites.

CPM payout minimums will be the same as those for the Associates program itself, but will be issued separately from other program earnings, says Amazon, in its online documentation.

The website also confirms that participation in Amazon CPM ads is only available by invitation currently.

Amazon has not responded to our requests for more information on the program or when it would be more broadly available, but if it chooses to do so, we’ll update with those details. However, much about how the new CPM ads work can be found in the Q&A here.

How to Make Money with Google Adsense

A program run by Google for the advertisement of websites by displaying related and targeted Google ads is known as Google Adsense. Google started this advertisement program eight years ago and from that time to the present time, millions of website owners got benefit and earned money through it.

Google Adsense advertisement program is for the website owners who want to make money by displaying the ads on their websites. It is an inexpensive form of marketing and an easiest way for the website owners to earn money online. The website owner just has to host an ad on his website and he earns money on every click (pay per click).

Getting the ads is very easy; the ads are displayed on the websites which has activated Google Adsense. Google sets up an account for the website owner and give him a code which is required for the displaying of adverts. By just entering the code in the content pages, the owner can start showing the ads.

These ads can be in form of text, images or videos. A website owner can select or specify the place where he wants the ad to be shown. A website owner can place ad units, these are full ads and he can also place link units, these are just a strip of text link.

On the other hand, the Google Adsense allows the businesses to do the advertisement on the other websites and when any person using internet or searching something clicks on that ad then the business pays to Google on each click.

For making money with Google Adsense, a website owner needs high traffic on his website and it can only be done with search engine optimization (SEO). SEO contains link building, article submission, forum and comment posting with the URL of website or web pages.

There is targeted traffic as well as non-targeted traffic available on internet. The advertiser always want the targeted traffic so, when the people (targeted traffic) looking for the services an advertiser is offering, they click on it and action takes place.

The most important thing for earning money is that the ad must be relevant to the theme and content of the website on which it is advertised. Google pays some percentage of money that it has earned, to the owner of the website that is hosting an ad on his website. The keywords also play an important role; related keywords should be used in the content of website that will attract related ads.

For getting started, first of all select a good topic that is interesting. Write useful articles on that topic and then post it on the website. Then start building links to those articles and one thing should be kept in mind, select good keywords. Keywords are responsible of attracting traffic on a website or a web page. A great way of increasing the profits is to place the ad exactly beneath the title of the page; by this a website owner will surely get the clicks.